✔️ Plant-based food is one of the hottest global trends in recent years, and so it is in China! The sales growth rate of plant protein beverages had reached 800% in 2020 and made a 15.5% contribution to the growth of the beverage market.
There are various types of plant-based products emerging in the Chinese market. The young domestic brand Cereal Planet is one of them. The brand has a focus on the younger “health-conscious” generation (18-35), all the plant-based drinks they produce are non-GMO, free of sugar, or other sweeteners.
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